(KANSAS CITY) – Barkley has hired Jan-Eric Anderson as VP, Group Media Director. In his new role, he will be responsible for consumer connection planning on Barkley’s largest client, Sonic Drive-In. He will jointly report to Jim Elms, SVP, Director of Media Services, and Steve McGehee, SVP, Group Account Director. Elms is responsible for overall Barkley media strategy, while McGehee oversees the cross-functional Sonic account team.

Anderson formerly served as VP, Media Director at Starcom Worldwide, where he was responsible for clients such as Allstate, Miller Brewing Company, U.S. Army and The Coca-Cola Company. Additionally, he acted as National Television Supervisor in the Broadcast Investment Group. Prior to Starcom, Anderson was an Account Executive at ESPN.com. At Barkley, Anderson will oversee Sonic’s multi-channel consumer contact strategy in close collaboration with Barkley’s account and creative teams.

“We couldn’t be more pleased that Jan-Eric is joining Barkley,” said Brian Brooker, CEO & Chief Creative Officer, Barkley. “We recognize the integral role that media strategists play in developing great work. His knowledge and creativity will have a significant impact on Sonic and Barkley.”

"I am drawn to Barkley's unified, un-siloed approach to communications," said Anderson. "When you combine Barkley's creative culture with an integrated model of media, account planning, creative and other specialties, the results are dynamic. It's the future of communication planning."

About Barkley:

Barkley is the largest employee-owned agency of its kind. Founded in 1964, the company has over 300 partners offering a full range of marketing communications services including advertising, public relations, sponsorships & events, relationship marketing, design, media planning & buying, motion graphics, research and interactive marketing. Barkley is headquartered in Kansas City with field offices across the nation.