(KANSAS CITY) – Following a lengthy review process involving more than 20 marketing agencies across the country, UMB Financial Corporation (NASDAQ: UMBF) has named Barkley as Agency of Record on its advertising account.

Although UMB and Barkley are currently negotiating the finer points of the agreement, the long-term relationship is effective immediately. Terms of the contract and budget are not disclosed, said Andrea Carroll, assistant vice president and director of marketing at UMB.

“Barkley’s strategic approach to our business is exactly what we need to market UMB,” Carroll said. “They have a solid team who understand our brand and who we are as a company.”

“We are thrilled to work with such as well-respected company. UMB has incredible vision for the future and we can’t wait to help them bring that vision to life,” said Brian Brooker, CEO and chief creative officer, Barkley.

 

About UMB Financial Corporation:
UMB Financial Corporation is a multi-bank holding company headquartered in Kansas City, Mo., offering complete banking, asset management, health spending solutions and related financial services to both individual and business customers nationwide. Its banking subsidiaries own and operate 138 banking centers throughout Missouri, Illinois, Colorado, Kansas, Oklahoma, Nebraska and Arizona. Subsidiaries of the holding company and the lead bank, UMB Bank, n.a., include an investment services group based in Milwaukee, Wisconsin, a trust management company in South Dakota, and single-purpose companies that deal with brokerage services and insurance.

About Barkley:
Barkley is the largest employee-owned agency of its kind. Founded in 1964, the company has over 300 partners offering a full range of marketing communications services including advertising, public relations, cause branding, sponsorships & events, relationship marketing, design, media planning & buying, motion graphics, research and interactive marketing. Barkley is headquartered in Kansas City with field offices across the nation.