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Planet Fitness introduces the ‘Fitfluencer’ you absolutely shouldn’t follow

Nicole Kidman tempts you back to the movie in AMC’s largest-ever campaign

AMC is spending $25 million to try to convince you seeing movies in theaters is better than watching them from your couch

AMC Theatres, in a shift, rolls out $25 million ad campaign starring Nicole Kidman

AMC Theatres launches first-ever $25M+ national ad campaign with Nicole Kidman, “We Make Movies Better”

AMC Theatres enlists Nicole Kidman for $25M ad campaign amid delta variant threat

AMC Theatre shells out $25 Million for ad campaign to get people back to the movies

Nicole Kidman starring in AMC Theatres’ $25 million ad campaign

Nicole Kidman stars in AMC Theatres’ $25+ million national advertising campaign… the first-ever for a major theatrical exhibitor

AMC Theatres unveils first national movie theater campaign, $25M ad budget mostly for TV

Nicole Kidman joins AMC Theatres in $25 Million campaign to get you back in the multiplex

The whole brand: Ending the divide between brand marketing and performance marketing

Campaign US report cards: Independent agencies and networks

Delta Faucet pivots from trade show to a livestream with Emily Hampshire

Inside the race for brands’ TikTok ad dollars

Thursday Stir / The Media Advantage

The world’s most expensive advertising book on Amazon

The world’s most expensive advertising book on Amazon is selling for $1,000,000 dollars

Barkley grew revenue with out-of-the-box client strategies

Motel 6 launches first ad campaign since parting ways with The Richards Group

Motel 6 unveils first ‘We’ll Leave the Light On’ ads from Barkley

Simpleview announces alliance with Barkley to serve top destination marketing organizations

Charming Cobras: Finding magic in the market

Strange Bedfellows: Censorship, Big Tech and Social Media

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