Independence is our unfair advantage

Independence is a state-of-mind for Barkley partners and a creative brief for our entire organization, from New York to Boulder. It’s the creative condition that keeps us nimble as an organization, brave in our careers, making things that mean something, and investing in the brands we work with—free from the anxiety of staying relevant. Independence...

What’s on Paul Corrigan’s Desk?

Next to the plant wall on the third floor of the historic TWA building we call home-away-from home sits Paul Corrigan, executive design director and part-time banjo maker. A carefully curated collection of mementos not only inspires him and whoever stops by his desk for a meeting, it’s also the topic of his latest feature...

Missouri Lottery: Unfake the Joy

Two decades of porcelain collectibles paired with a day in a dingy bowling alley turned into 30 seconds of hilarity in a new holiday spot from Missouri Lottery. Unfake the Joy plays up lottery-winning reactions to landfill-worthy Christmas gifts—the very kind art director Chris Larberg loves to remember. “When I was really little, I was...

Red Thread: Big Brothers Big Sisters of America

When it comes to building modern brands, we believe the best are built around a core belief—what we call the Red Thread. Unearthing such a unifying idea can open new doors to a brand’s best possible future, a strategy we used to guide a new design system for America’s oldest and largest youth mentorship organization....

Barkley Design: Inspired by Democracy

Inspired by our chief ideas officer, Tim Galles, the Barkley Design team created a series of VOTE posters that not only inspire people to hit the polling booths today, but also showcase the power of design for social change—a lofty challenge we think they nailed. Feel free to share, and tag us too!

Giant snakes create share-worthy buzz at Comic-Con

In an online world full of click-through rates, attribution, and constant noise, putting something tangible in front of a consumer can still have a huge impact, especially if that something is a giant snake. We took this idea to Square Enix when it came time to promote their new game at Comic-con 2018 in San...