FuturecastFresh
thinking from
the front lines.

Consumer Products, COVID-19, Education, Finance, Healthcare, Media, Millennial, More, Purpose, Restaurant, Retail, Scratch, Sustainability, The Useful Brand, Travel

An open brief to invent your future now

Consumer Products, COVID-19, Education, Finance, Healthcare, Media, Millennial, More, Purpose, Restaurant, Retail, Scratch, The Useful Brand, Travel

An open brief for being a useful brand during COVID-19

Brand Battles, Healthcare, Marketing, Modern Consumer, Research, Whole Brand

Brand Battle: Blue Cross and Blue Shield vs. Aetna

Brand Battles, Marketing, Modern Consumer, Research, Restaurant, Whole Brand

Brand Battle: Kentucky Fried Chicken vs. Chick-fil-A

Brand Battles, Marketing, Modern Consumer, Research, Travel, Whole Brand

Brand Battle: Southwest Airlines vs. Frontier Airlines

Brand Battles, Marketing, Modern Consumer, Research, Retail, Whole Brand

Brand Battle: Home Goods vs. Pottery Barn

Brand Culture, COVID-19, Marketing, Millennial, Modern Consumer, Purpose, Travel, Whole Brand

Whole brand thinking for destination organization’s to become a community valued asset

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