');position:relative}.header__bar .saved-collection .saved-collection-icon button:before{content:"";position:absolute;top:-4px;left:-4px;right:-4px;bottom:-4px}.header__bar .saved-collection .saved-collection-icon button:after{content:"";position:absolute;top:0;left:0;width:100%;height:100%;background-size:contain;background-repeat:no-repeat;background-position:50% 50%;background-image:url('data:image/svg+xml;utf8,');-webkit-transform:scale(0);transform:scale(0);transition:-webkit-transform 666ms cubic-bezier(.22,1,.36,1);transition:transform 666ms cubic-bezier(.22,1,.36,1);transition:transform 666ms cubic-bezier(.22,1,.36,1),-webkit-transform 666ms cubic-bezier(.22,1,.36,1)}.header__bar .saved-collection .saved-collection-icon .count{position:absolute;display:-webkit-flex;display:flex;-webkit-align-items:center;align-items:center;-webkit-justify-content:center;justify-content:center;height:14px;width:14px;font-size:9px;padding-top:1px;padding-left:1px;top:-3px;right:-6px;border-radius:50%;background:#ea002a;color:#fff;font-family:"GT Walsheim","Helvetica Neue",Helvetica,sans-serif;border:1px solid #ea002a;transition:border-color 333ms linear,opacity 333ms ease,-webkit-transform 333ms linear;transition:border-color 333ms linear,transform 333ms linear,opacity 333ms ease;transition:border-color 333ms linear,transform 333ms linear,opacity 333ms ease,-webkit-transform 333ms linear;z-index:5}.header__bar .hamburger{width:24px;height:20px;position:relative;color:#000;overflow:hidden}.header__bar .hamburger:before{content:"";position:absolute;top:-4px;left:-4px;right:-4px;bottom:-4px}.header__bar .hamburger__open-icon{display:block;position:absolute;top:50%;left:0;width:100%;height:2px;background:currentColor;transition:-webkit-transform .24975s ease-in .24975s;transition:transform .24975s ease-in .24975s;transition:transform .24975s ease-in .24975s,-webkit-transform .24975s ease-in .24975s}.header__bar .hamburger__open-icon:after,.header__bar .hamburger__open-icon:before{content:"";position:absolute;left:0;width:100%;height:2px;background:currentColor;-webkit-transform:translate3d(0);transform:translate3d(0)}.header__bar .hamburger__open-icon:before{top:-8px;transition:-webkit-transform .24975s ease-in .36075s;transition:transform .24975s ease-in .36075s;transition:transform .24975s ease-in .36075s,-webkit-transform .24975s ease-in .36075s}.header__bar .hamburger__open-icon:after{bottom:-8px;transition:-webkit-transform .24975s ease-in .47175s;transition:transform .24975s ease-in .47175s;transition:transform .24975s ease-in .47175s,-webkit-transform .24975s ease-in .47175s}.header__bar .hamburger__close-icon{position:absolute;top:0;left:0;width:100%;height:100%}.header__bar .hamburger__close-icon:after,.header__bar .hamburger__close-icon:before{content:"";position:absolute;top:50%;left:0;width:92%;height:2px;background:currentColor;margin-top:-1px}.header__bar .hamburger__close-icon:before{-webkit-transform:rotate(-45deg) translate3d(35px,0,0);transform:rotate(-45deg) translate3d(35px,0,0);transition:-webkit-transform .24975s ease-in-out;transition:transform .24975s ease-in-out;transition:transform .24975s ease-in-out,-webkit-transform .24975s ease-in-out}.header__bar .hamburger__close-icon:after{-webkit-transform:rotate(45deg) translate3d(-35px,0,0);transform:rotate(45deg) translate3d(-35px,0,0);transition:-webkit-transform .24975s ease-in-out 188ms;transition:transform .24975s ease-in-out 188ms;transition:transform .24975s ease-in-out 188ms,-webkit-transform .24975s ease-in-out 188ms}@media (min-width:768px){#header.condensed .header__bar{-webkit-transform:translateY(-5px);transform:translateY(-5px)}#header.condensed .header__bar .hamburger,#header.condensed .header__bar .logo,#header.condensed .header__bar .saved-collection-icon{-webkit-transform:translateY(2.5px);transform:translateY(2.5px)}#header.hidden .header__bar{-webkit-transform:translateY(-85px);transform:translateY(-85px)}.header__bar{padding-left:2.6785714286vw;padding-right:2.6785714286vw;height:85px}.header__bar .logo .barkley-logo-icon{width:42px;height:42px}.header__bar .logo .barkley-logo-text{height:21px}.header__bar .saved-collection{margin-right:36px}.header__bar .saved-collection .saved-collection-icon{width:30px;height:30px}.header__bar .saved-collection .saved-collection-icon:after{background-image:url('data:image/svg+xml;utf8,')}.header__bar .hamburger{width:30px;height:22px}.header__bar .hamburger:after{width:26px;height:26px;background-image:url('data:image/svg+xml;utf8,')}}@media(hover:hover){.header__bar .hamburger,.header__bar .saved-collection .saved-collection-icon{transition:-webkit-transform 333ms cubic-bezier(.666,0,.333,1);transition:transform 333ms cubic-bezier(.666,0,.333,1);transition:transform 333ms cubic-bezier(.666,0,.333,1),-webkit-transform 333ms cubic-bezier(.666,0,.333,1)}.header__bar .hamburger:hover,.header__bar .saved-collection .saved-collection-icon:hover{-webkit-transform:scale(.95);transform:scale(.95)}}#header.menu-flyout-open .menu-flyout{transition:visibility 0s linear 0s;visibility:visible}#header.menu-flyout-open .menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__links li{opacity:1}#header.menu-flyout-open .menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__links li:nth-child(0){transition-delay:333ms}#header.menu-flyout-open .menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__links li:first-child{transition-delay:399ms}#header.menu-flyout-open .menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__links li:nth-child(2){transition-delay:465ms}#header.menu-flyout-open .menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__links li:nth-child(3){transition-delay:531ms}#header.menu-flyout-open .menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__links li:nth-child(4){transition-delay:597ms}#header.menu-flyout-open .menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__links li:nth-child(5){transition-delay:663ms}#header.menu-flyout-open .menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__links li:nth-child(6){transition-delay:729ms}#header.menu-flyout-open .menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__links li:nth-child(7){transition-delay:795ms}#header.menu-flyout-open.saved-flyout-open .menu-flyout .header__bar .saved-collection .saved-collection-icon .count{border-color:#ea002a}#header.condensed .menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner{margin-top:-20px}@media (min-width:768px){#header.condensed .menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner{margin-top:-5px}}#header.has-subnav .menu-flyout .saved-collection-flyout{bottom:0}.menu-flyout{position:fixed;top:0;right:0;overflow:hidden;border-radius:50%;transition:visibility 0s linear 999ms;visibility:hidden;background:#ea002a;will-change:transform;z-index:10}.menu-flyout .menu-flyout__inner{position:absolute;top:0;left:0;border-radius:50%;will-change:transform}.menu-flyout .menu-flyout__inner .menu-flyout__content{position:absolute;top:50%;left:50%;-webkit-transform:translate3d(-100%,0,0);transform:translate3d(-100%,0,0);display:-webkit-flex;display:flex;-webkit-flex-direction:column;flex-direction:column;will-change:transform}.menu-flyout .menu-flyout__inner .menu-flyout__content .header__bar{background:#ea002a;border-bottom:1px solid rgba(0,0,0,.1);z-index:5;position:relative}.menu-flyout .menu-flyout__inner .menu-flyout__content .header__bar .logo .barkley-logo-icon{fill:#fff;opacity:1;-webkit-transform:translate(0);transform:translate(0)}.menu-flyout .menu-flyout__inner .menu-flyout__content .header__bar .logo .barkley-logo-text{display:none}.menu-flyout .menu-flyout__inner .menu-flyout__content .header__bar .saved-collection .saved-collection-icon button{background-image:url('data:image/svg+xml;utf8,')}.menu-flyout .menu-flyout__inner .menu-flyout__content .header__bar .saved-collection .saved-collection-icon button:after{background-image:url('data:image/svg+xml;utf8,')}.menu-flyout .menu-flyout__inner .menu-flyout__content .header__bar .saved-collection .saved-collection-icon .count{background:#fff;color:#ea002a}.menu-flyout .menu-flyout__inner .menu-flyout__content .header__bar .hamburger{color:#fff}.menu-flyout .menu-flyout__inner .menu-flyout__content .header__bar .hamburger:after{background-image:url('data:image/svg+xml;utf8,')}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner{width:100%;overflow-y:scroll;-webkit-flex:1;flex:1}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__links{display:-webkit-flex;display:flex;-webkit-flex-direction:column;flex-direction:column}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__links li{width:100%;overflow:hidden;border-bottom:1px solid rgba(0,0,0,.1);transition:opacity 333ms ease-in;opacity:0}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__links li a{width:auto;height:100%;display:block;padding:12px 0 12px calc(7.14286vw + 1em);margin-left:-1em;margin-right:-1em;color:#fff;position:relative;top:0;font-size:30px;font-weight:500;transition:-webkit-transform 666ms cubic-bezier(.666,0,.333,1);transition:transform 666ms cubic-bezier(.666,0,.333,1);transition:transform 666ms cubic-bezier(.666,0,.333,1),-webkit-transform 666ms cubic-bezier(.666,0,.333,1)}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__links li a:before{content:"";display:inline-block;width:.7em;height:.7em;background-size:contain;background-repeat:no-repeat;background-position:50% 50%;background-image:url('data:image/svg+xml;utf8,');position:absolute;left:calc(7.14286vw + .6em);top:50%;-webkit-transform:translate(-100%,-50%);transform:translate(-100%,-50%);opacity:0;transition:opacity 333ms ease}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__links li a.nuxt-link-active{-webkit-transform:translate(1em);transform:translate(1em)}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__links li a.nuxt-link-active:before{opacity:1;transition:opacity 333ms ease 333ms}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__social{display:-webkit-flex;display:flex;padding:24px 7.1428571429vw;-webkit-justify-content:space-between;justify-content:space-between;-webkit-align-items:center;align-items:center}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__social .text{position:relative}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__social .social-links{display:-webkit-flex;display:flex;-webkit-align-items:center;align-items:center}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__social .social-links li{width:16px;height:16px;margin-left:16px}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__social .social-links li:first-of-type{margin-left:0}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__social .social-links li p{display:none}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__social .social-links .linkedin{background-size:contain;background-repeat:no-repeat;background-position:50% 50%;background-image:url('data:image/svg+xml;utf8,')}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__social .social-links .twitter{background-size:contain;background-repeat:no-repeat;background-position:50% 50%;background-image:url('data:image/svg+xml;utf8,')}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__social .social-links .instagram{background-size:contain;background-repeat:no-repeat;background-position:50% 50%;background-image:url('data:image/svg+xml;utf8,')}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__social .social-links .facebook{background-size:contain;background-repeat:no-repeat;background-position:50% 50%;background-image:url('data:image/svg+xml;utf8,')}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__cta{position:relative;padding:24px 7.1428571429vw;border-bottom:1px solid rgba(0,0,0,.1);overflow:hidden}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__cta .image{position:relative;margin-bottom:24px;background:rgba(0,0,0,.1);margin-right:-.5px}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__cta .image:before{display:block;content:"";width:100%;padding-top:50%}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__cta .title{margin-bottom:24px}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__cta .text{margin-bottom:32px}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__cta .cta-button{margin-bottom:24px}@media (min-width:768px){.menu-flyout .menu-flyout__inner .menu-flyout__content .header__bar .saved-collection .saved-collection-icon button{content:"";width:30px;height:30px;background-image:url('data:image/svg+xml;utf8,')}.menu-flyout .menu-flyout__inner .menu-flyout__content .header__bar .hamburger:after{width:26px;height:26px;background-image:url('data:image/svg+xml;utf8,')}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner{display:grid;grid-template-columns:repeat(28,1fr);overflow:auto}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__links{grid-column:1/span 16;grid-row:1/span 1;border-right:1px solid rgba(0,0,0,.1);display:-webkit-flex;display:flex;-webkit-flex-direction:column;flex-direction:column;max-height:75vh}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__links li{-webkit-flex:1;flex:1}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__links li a{width:100%;display:-webkit-flex;display:flex;-webkit-align-items:center;align-items:center;font-size:50px;padding:18px 0 18px 7.1428571429vw}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__links li a:before{left:calc(7.14286vw - .4em)}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__social{grid-column:1/span 16;grid-row:2/span 1;border-right:1px solid rgba(0,0,0,.1)}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__social .social-links li{width:auto;height:auto}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__social .social-links li.facebook,.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__social .social-links li.instagram,.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__social .social-links li.linkedin,.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__social .social-links li.twitter{background:0 0}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__social .social-links li p{display:inline-block;color:#fff}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__cta{grid-column:17/span 12;grid-row:1/span 2;height:100%;border-bottom:none;padding:0;display:-webkit-flex;display:flex;-webkit-flex-direction:column;flex-direction:column}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__cta .link-button,.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__cta .text,.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__cta .title{padding:0 3.5714285714vw;margin-bottom:32px}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__cta .image{margin-bottom:32px}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__cta .title{padding-right:50%;margin-bottom:auto}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__cta .text{text-align:right;margin-left:auto;width:28.5714285714vw;margin-bottom:48px}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__cta .cta-button{margin-left:auto;margin-right:3.5714285714vw;margin-bottom:auto}}@media(hover:hover){.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__links li{overflow:hidden;position:relative}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__links li:after{content:"";position:absolute;bottom:-2px;left:0;width:100%;height:calc(100% + 2px);-webkit-transform:scaleY(0);transform:scaleY(0);transition:-webkit-transform 333ms cubic-bezier(.85,0,.15,1);transition:transform 333ms cubic-bezier(.85,0,.15,1);transition:transform 333ms cubic-bezier(.85,0,.15,1),-webkit-transform 333ms cubic-bezier(.85,0,.15,1);-webkit-transform-origin:top left;transform-origin:top left;background:rgba(0,0,0,.1);z-index:-1;-webkit-animation:slide-down 333ms cubic-bezier(.85,0,.15,1);animation:slide-down 333ms cubic-bezier(.85,0,.15,1)}}@media(hover:hover)and (hover:hover){.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__links li a.focus-visible,.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__links li a:focus-visible,.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__links li a:hover{-webkit-transform:translate(1em);transform:translate(1em)}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__links li a.focus-visible:before,.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__links li a:focus-visible:before,.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__links li a:hover:before{opacity:1;transition:opacity 333ms ease 333ms}}@media(hover:hover){.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__links li:hover:after,.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__links li[focus-within]:after{-webkit-transform:scaleY(1);transform:scaleY(1);-webkit-animation:none;animation:none}.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__links li:focus-within:after,.menu-flyout .menu-flyout__inner .menu-flyout__content .content__inner .content__links li:hover:after{-webkit-transform:scaleY(1);transform:scaleY(1);-webkit-animation:none;animation:none}}@-webkit-keyframes slide-down{0%{-webkit-transform:scaleY(1);transform:scaleY(1)}to{-webkit-transform:scaleY(1) translateY(100%);transform:scaleY(1) translateY(100%)}}@keyframes slide-down{0%{-webkit-transform:scaleY(1);transform:scaleY(1)}to{-webkit-transform:scaleY(1) translateY(100%);transform:scaleY(1) translateY(100%)}}picture{position:absolute;top:0;left:0}picture,picture img{width:100%;height:100%}picture img{-o-object-fit:cover;object-fit:cover}.cta-button{position:relative;display:-webkit-inline-flex;display:inline-flex;-webkit-flex-direction:row;flex-direction:row;-webkit-align-items:center;align-items:center;color:#ea002a;letter-spacing:.5px;cursor:pointer}.cta-button__circle{width:64px;position:absolute;left:0;border:3px solid;-webkit-transform-origin:0 50%;transform-origin:0 50%;transition:width 666ms cubic-bezier(.85,0,.15,1);border-radius:50%;will-change:width;-webkit-transform:translateZ(0);transform:translateZ(0)}.cta-button__circle:before{display:block;content:"";width:100%;padding-top:100%}.cta-button__arrow{width:29.0909090909px;height:29.0909090909px;left:32px;fill:none;stroke:currentColor;stroke-miterlimit:10;stroke-width:3px;position:absolute;top:50%;-webkit-transform:translate(-50%,-50%);transform:translate(-50%,-50%);stroke-miterlimit:0}.cta-button__label{padding-left:89px;color:currentColor;text-transform:uppercase;font-weight:700}.cta-button:disabled{cursor:not-allowed}.cta-button.text-grey{color:#2f2f2f}.cta-button.text-white{color:#fff}.cta-button.text-white:disabled{color:#767676}.cta-button.cta-thin .cta-button__circle{border:2px solid}.cta-button.cta-thin .cta-button__arrow{stroke-width:2px}.cta-button.cta-small .cta-button__circle{width:54px}.cta-button.cta-small .cta-button__arrow{width:24.5454545455px;height:24.5454545455px;left:27px}.cta-button.cta-small .cta-button__label{padding-left:79px}@media (min-width:768px){.cta-button__circle{width:82px}.cta-button__arrow{width:37.2727272727px;height:37.2727272727px;left:41px}.cta-button__label{padding-left:112px}.cta-button.cta-small .cta-button__circle{width:54px}.cta-button.cta-small .cta-button__arrow{width:24.5454545455px;height:24.5454545455px;left:27px}.cta-button.cta-small .cta-button__label{padding-left:79px}}@media(hover:hover){.cta-button:not(:hover) .cta-button__circle{width:64px!important}.cta-button:not(:hover).cta-small .cta-button__circle{width:54px!important}}@media(hover:hover)and (min-width:768px){.cta-button:not(:hover) .cta-button__circle{width:82px!important}.cta-button:not(:hover).cta-small .cta-button__circle{width:54px!important}}@media(hover:none){.cta-button .cta-button__circle{width:64px!important}.cta-button.cta-small .cta-button__circle{width:54px!important}}@media(hover:none)and (min-width:768px){.cta-button .cta-button__circle{width:82px!important}.cta-button.cta-small{width:54px!important}}.page.idea-detail .page__inner{position:relative}.page.idea-detail .page__inner .full-bleed-image-cta .full-bleed-image-cta__content{padding-top:calc(7.14286vw + 70px)}.page.idea-detail .page__inner .content-block{padding:0 7.1428571429vw 14.2857142857vw}.page.idea-detail .page__inner hr{padding-bottom:14.2857142857vw}.page.idea-detail .page__inner .carousel-section{margin-top:0;padding-top:10.7142857143vw}@media (min-width:768px){.page.idea-detail .page__inner .content-block{padding:0 7.1428571429vw 10.7142857143vw}.page.idea-detail .page__inner hr{padding-bottom:10.7142857143vw}.page.idea-detail .page__inner .carousel-section{padding-top:0}}@media (min-width:1280px){.page.idea-detail .page__inner .content-block{padding:0 7.1428571429vw 7.1428571429vw}.page.idea-detail .page__inner hr{padding-bottom:7.1428571429vw}.page.idea-detail .page__inner .carousel-section{padding-top:0}}.full-bleed-image-cta{display:grid;background:#e4e4e4;margin:0;padding:0;position:relative}.full-bleed-image-cta.trigger-25 .full-bleed-image-cta__content>*{opacity:1;-webkit-transform:translate(0);transform:translate(0);transition:opacity 333ms cubic-bezier(0,0,.666,1),-webkit-transform 333ms cubic-bezier(0,0,.666,1);transition:transform 333ms cubic-bezier(0,0,.666,1),opacity 333ms cubic-bezier(0,0,.666,1);transition:transform 333ms cubic-bezier(0,0,.666,1),opacity 333ms cubic-bezier(0,0,.666,1),-webkit-transform 333ms cubic-bezier(0,0,.666,1)}.full-bleed-image-cta.trigger-25 .full-bleed-image-cta__content>:nth-child(0){transition-delay:333ms}.full-bleed-image-cta.trigger-25 .full-bleed-image-cta__content>:first-child{transition-delay:499ms}.full-bleed-image-cta.trigger-25 .full-bleed-image-cta__content>:nth-child(2){transition-delay:665ms}.full-bleed-image-cta.trigger-25 .full-bleed-image-cta__content>:nth-child(3){transition-delay:831ms}.full-bleed-image-cta.mobile-aspect-square .full-bleed-image-cta__image:before{display:block;content:"";width:100%;padding-top:100%}.full-bleed-image-cta.mobile-aspect-square .full-bleed-image-cta__content{-webkit-justify-content:flex-end;justify-content:flex-end}.full-bleed-image-cta.gradient .full-bleed-image-cta__image .picture:after{content:"";position:absolute;top:0;left:0;width:100%;height:100%;background:linear-gradient(90deg,rgba(0,0,0,.9),rgba(0,0,0,.4));opacity:.6;transition:opacity 666ms ease}.full-bleed-image-cta>*{grid-column:1/span 1;grid-row:1/span 1}.full-bleed-image-cta__image .picture{transition:-webkit-transform 666ms cubic-bezier(.666,0,.333,1);transition:transform 666ms cubic-bezier(.666,0,.333,1);transition:transform 666ms cubic-bezier(.666,0,.333,1),-webkit-transform 666ms cubic-bezier(.666,0,.333,1)}.full-bleed-image-cta__content{height:100%;width:71.4285714286vw;padding:7.1428571429vw;display:-webkit-flex;display:flex;-webkit-flex-direction:column;flex-direction:column;-webkit-align-items:flex-start;align-items:flex-start;-webkit-justify-content:center;justify-content:center}.full-bleed-image-cta__content>*{opacity:0;-webkit-transform:translateY(12px);transform:translateY(12px)}.full-bleed-image-cta__content:last-child{margin-bottom:0}.full-bleed-image-cta__content .back-button{display:none}.full-bleed-image-cta__content .lead,.full-bleed-image-cta__content .title{color:#fff;position:relative;margin-bottom:12px}.full-bleed-image-cta__content .title{background:#000;padding:6px}.full-bleed-image-cta__content .mobile-arrow{width:66px;height:66px;background-size:contain;background-repeat:no-repeat;background-position:50% 50%;background-image:url('data:image/svg+xml;utf8,');margin-top:24px}@media (min-width:768px){.full-bleed-image-cta.mobile-aspect-square .full-bleed-image-cta__image:before{display:block;content:"";width:100%;padding-top:40%}.full-bleed-image-cta.mobile-aspect-square .full-bleed-image-cta__content{-webkit-justify-content:center;justify-content:center}.full-bleed-image-cta.mobile-aspect-square .full-bleed-image-cta__content .text{margin-bottom:unset}.full-bleed-image-cta__image:before{display:block;content:"";width:100%;padding-top:40%}.full-bleed-image-cta__content{width:50vw}.full-bleed-image-cta__content .back-button{display:block;border-radius:50%;width:40px;height:40px;background:#000;display:-webkit-flex;display:flex;margin-bottom:auto}.full-bleed-image-cta__content .back-button:after{content:"";width:22px;height:22px;background-size:contain;background-repeat:no-repeat;background-position:50% 50%;background-image:url('data:image/svg+xml;utf8,');-webkit-transform:rotate(180deg);transform:rotate(180deg);margin:auto;transition:-webkit-transform 333ms ease;transition:transform 333ms ease;transition:transform 333ms ease,-webkit-transform 333ms ease}.full-bleed-image-cta__content .back-button+.title{margin-top:24px}.full-bleed-image-cta__content .lead,.full-bleed-image-cta__content .title{margin-bottom:24px}.full-bleed-image-cta__content .text{margin-bottom:auto}.full-bleed-image-cta__content .mobile-arrow{display:none}}@media (min-width:1280px){.full-bleed-image-cta__content{width:42.8571428571vw}}@media(hover:hover){.full-bleed-image-cta{overflow:hidden}.full-bleed-image-cta .full-bleed-image-cta__content .back-button:hover:after{-webkit-transform:rotate(225deg);transform:rotate(225deg)}.full-bleed-image-cta.can-hover:hover .full-bleed-image-cta__image .picture{-webkit-transform:scale(1.02);transform:scale(1.02)}.full-bleed-image-cta.can-hover:hover .full-bleed-image-cta__image .picture:after{opacity:.75}}.cursor-wrapper{display:none}@media(hover:hover){.cursor-wrapper{display:unset}}.cursor-wrapper{position:fixed;top:0;left:0;pointer-events:none;z-index:2}.cursor-wrapper.active .cursor-inner{-webkit-transform:translate3d(-50%,-50%,0) scale(1);transform:translate3d(-50%,-50%,0) scale(1);opacity:1}.cursor-wrapper.icon-play .cursor-inner{background-size:contain;background-repeat:no-repeat;background-position:50% 50%;background-image:url('data:image/svg+xml;utf8,')}.cursor-wrapper.icon-pause .cursor-inner{background-size:contain;background-repeat:no-repeat;background-position:50% 50%;background-image:url('data:image/svg+xml;utf8,')}.cursor-wrapper.icon-circle-arrow .cursor-inner{background-size:contain;background-repeat:no-repeat;background-position:50% 50%;background-image:url('data:image/svg+xml;utf8,')}.cursor-wrapper .cursor-inner{position:absolute;width:55px;height:55px;transition:opacity 333ms cubic-bezier(.666,0,.333,1),-webkit-transform 333ms cubic-bezier(.666,0,.333,1);transition:opacity 333ms cubic-bezier(.666,0,.333,1),transform 333ms cubic-bezier(.666,0,.333,1);transition:opacity 333ms cubic-bezier(.666,0,.333,1),transform 333ms cubic-bezier(.666,0,.333,1),-webkit-transform 333ms cubic-bezier(.666,0,.333,1);-webkit-transform:translate3d(-50%,-50%,0) scale(0);transform:translate3d(-50%,-50%,0) scale(0);opacity:0}.idea-detail-text-header{padding:14.2857142857vw 7.1428571429vw;display:-webkit-flex;display:flex;-webkit-flex-direction:column;flex-direction:column}.idea-detail-text-header .save-text-button{margin-left:auto;margin-bottom:-4px;-webkit-order:-1;order:-1}.idea-detail-text-header .text,.idea-detail-text-header .title{margin-top:32px}@media (min-width:768px){.idea-detail-text-header{padding:7.1428571429vw;-webkit-flex-direction:row;flex-direction:row;-webkit-flex-wrap:wrap;flex-wrap:wrap}.idea-detail-text-header .save-text-button{-webkit-order:unset;order:unset;-webkit-flex-shrink:0;flex-shrink:0}.idea-detail-text-header .title{-webkit-flex-shrink:0;flex-shrink:0;margin:0}.idea-detail-text-header .text{width:78.5714285714vw;margin-top:72px}}@media (min-width:1280px){.idea-detail-text-header .text{width:64.2857142857vw}}.save-text-button{display:-webkit-flex;display:flex;-webkit-align-items:center;align-items:center}.save-text-button .save-icon{display:inline-block;margin-left:24px;width:22px;height:22px;background-image:url('data:image/svg+xml;utf8,');position:relative}.save-text-button .save-icon,.save-text-button .save-icon:after{background-size:contain;background-repeat:no-repeat;background-position:50% 50%}.save-text-button .save-icon:after{content:"";position:absolute;top:0;left:0;width:100%;height:100%;background-image:url('data:image/svg+xml;utf8,');-webkit-transform:scale(0);transform:scale(0);transition:-webkit-transform 666ms cubic-bezier(.22,1,.36,1);transition:transform 666ms cubic-bezier(.22,1,.36,1);transition:transform 666ms cubic-bezier(.22,1,.36,1),-webkit-transform 666ms cubic-bezier(.22,1,.36,1);pointer-events:none}@media (min-width:768px){.save-text-button .save-icon{width:28px;height:28px;background-image:url('data:image/svg+xml;utf8,')}.save-text-button .save-icon:after{background-image:url('data:image/svg+xml;utf8,')}}.save-text-button.saved .save-icon:after{-webkit-transform:scale(1);transform:scale(1)}@media (min-width:768px){.save-text-button:before{width:28px;height:28px;background-image:url('data:image/svg+xml;utf8,')}.save-text-button:after{width:28px;height:28px;background-image:url('data:image/svg+xml;utf8,')}}@media(hover:hover){.save-text-button:hover .save-icon:after{-webkit-transform:scale(.3);transform:scale(.3)}.save-text-button:hover.saved .save-icon:after{-webkit-transform:scale(.6);transform:scale(.6)}}.media-grid-block .media-grid{display:grid;grid-auto-flow:row dense;grid-template-columns:repeat(1,minmax(0,1fr));grid-gap:7.1428571429vw;gap:7.1428571429vw;position:relative}@media (min-width:768px){.media-grid-block .media-grid{display:grid;grid-auto-flow:row dense;grid-template-columns:repeat(2,minmax(0,1fr));grid-gap:3.5714285714vw;gap:3.5714285714vw}}.media-block{position:relative;width:100%}.media-block .media-block__inner{background-color:#e4e4e4;position:relative;overflow:hidden}.media-block .media-block__inner[data-ratio="16:9"]:before{display:block;content:"";width:100%;padding-top:56.25%}.media-block .media-block__inner[data-ratio="3:2"]:before{display:block;content:"";width:100%;padding-top:66.6666666667%}.media-block .media-block__inner[data-ratio="1:1"]:before{display:block;content:"";width:100%;padding-top:100%}.media-block .media-block__inner .media-block__content{position:absolute;top:0;left:0;width:100%;height:100%}.media-block .media-block__inner .media-block__content img{-o-object-fit:cover;object-fit:cover}.media-block .media-block__inner .media-block__content .vimeo-player__inner{padding:0}@media (min-width:768px){.media-block{grid-column:auto/span 2}.media-block[data-width="50%"]{grid-column:auto/span 1}}.two-column-paragraph-block{padding:14.2857142857vw 7.1428571429vw}.two-column-paragraph-block .paragraph-item{margin-bottom:48px}.two-column-paragraph-block .paragraph-item:last-of-type{margin-bottom:0}.two-column-paragraph-block .paragraph-item .title{font-size:24px;margin-bottom:12px}@media (min-width:768px){.two-column-paragraph-block{padding:7.1428571429vw;display:grid;grid-template-columns:repeat(2,minmax(0,1fr));grid-gap:8.9285714286vw;gap:8.9285714286vw}.two-column-paragraph-block .paragraph-item{margin-bottom:0}.two-column-paragraph-block .paragraph-item .title{margin-bottom:24px}}@media (min-width:1280px){.two-column-paragraph-block{grid-gap:7.1428571429vw;gap:7.1428571429vw;grid-row-gap:7.1428571429vw;row-gap:7.1428571429vw}}.carousel-section{margin:10.7142857143vw 0;position:relative;padding-bottom:100px}.carousel-section__head{padding:0 7.1428571429vw;display:-webkit-flex;display:flex;-webkit-justify-content:space-between;justify-content:space-between;-webkit-align-items:center;align-items:center;margin-bottom:48px}.carousel-section__head-left{display:-webkit-flex;display:flex;-webkit-flex-direction:column;flex-direction:column}.carousel-section__description{margin-top:24px;margin-bottom:32px}.carousel-section__button{position:absolute;bottom:0;left:7.1428571429vw}.carousel-section__body{overflow:hidden}.carousel-section .carousel-container{padding:0 7.1428571429vw}.carousel-section .carousel-container .carousel .flickity-viewport{overflow:visible}.carousel-section .carousel-container .carousel .carousel-card-container:not(:last-of-type)>div{box-sizing:content-box;padding-right:30px}@media (min-width:768px){.carousel-section{padding-bottom:0;margin:10.7142857143vw 0}.carousel-section__head{margin-bottom:96px}.carousel-section__head-left{max-width:50vw}.carousel-section__description{margin-top:32px;margin-bottom:0;max-width:35.7142857143vw}.carousel-section__button{position:relative;margin-right:7.1428571429vw;bottom:unset;left:unset}.carousel-section .carousel-container .carousel .carousel-card-container:not(:last-of-type)>div{padding-right:50px}}.footer{padding:96px 7.1428571429vw 32px;-webkit-flex-direction:column;flex-direction:column;background:#000;color:#f6f6f6;-webkit-flex-wrap:wrap;flex-wrap:wrap;overflow:hidden}.footer,.footer__top{display:-webkit-flex;display:flex;-webkit-justify-content:space-between;justify-content:space-between}.footer__top{border-bottom:4px solid #f6f6f6;padding-bottom:40px;margin-bottom:96px}.footer__top,.footer__top .logo{-webkit-align-items:center;align-items:center}.footer__top .logo{display:-webkit-flex;display:flex;-webkit-justify-content:flex-start;justify-content:flex-start;fill:#fff;-webkit-flex-shrink:0;flex-shrink:0}.footer__top .logo .barkley-logo-icon{width:40px;height:40px}.footer__top .barkley-text-logo{fill:#fff}.footer__middle{display:-webkit-flex;display:flex;-webkit-flex-direction:column;flex-direction:column;-webkit-align-items:flex-start;align-items:flex-start;margin-bottom:72px}.footer__middle .contact-button{margin-bottom:48px}.footer__middle .link-button{font-weight:700}.footer__bottom{display:-webkit-flex;display:flex;-webkit-flex-direction:column;flex-direction:column}.footer__bottom .legal,.footer__bottom .social{display:-webkit-flex;display:flex;-webkit-flex-direction:row;flex-direction:row;-webkit-justify-content:space-between;justify-content:space-between;-webkit-align-items:baseline;align-items:baseline}.footer__bottom .social{margin-bottom:12px}.footer a{color:#f6f6f6;text-decoration:none}.footer .modal .modal__block{position:absolute;top:0;left:0;width:100%;height:100%;max-height:unset;margin:0;border-radius:0}.footer .modal .modal__block .block__inner{min-height:100vh;height:auto;border:4px solid #e4e4e4}.footer .modal .button--cancel{position:absolute;top:0;right:0;margin-top:3.5714285714vw;margin-right:3.5714285714vw;width:26px;height:26px;background-size:contain;background-repeat:no-repeat;background-position:50% 50%;background-image:url('data:image/svg+xml;utf8,');z-index:5}@media (min-width:768px){.footer__top .b-corp{display:block;font-size:16px}.footer__middle{-webkit-flex-direction:row;flex-direction:row;-webkit-justify-content:space-between;justify-content:space-between;-webkit-align-items:center;align-items:center}.footer__middle .contact-button{margin-bottom:0}.footer__bottom{-webkit-flex-direction:row;flex-direction:row;-webkit-justify-content:space-between;justify-content:space-between}.footer__bottom .legal,.footer__bottom .social{margin:0}.footer__bottom .legal li,.footer__bottom .social li{margin-right:24px}.footer__bottom .legal li:last-of-type,.footer__bottom .social li:last-of-type{margin-right:0}.footer .modal .modal__block{position:relative;width:60.7142857143vw;height:auto;max-height:90vh;border-radius:8px;border:2px solid #e4e4e4;margin:auto}.footer .modal .modal__block .block__inner{min-height:unset;border:none}}@media (min-width:1280px){.footer .modal .modal__block{width:50vw}}.link-button{color:inherit}.link-button.text-red{color:#ea002a}.link-button.text-white{color:#fff}.link-button.text-black{color:#000}
Justin's
As the nut-centric maker of "damn good" nut butter spreads, confections, and snacks, Justin's tapped us to help their beloved brand scale nationally without losing its soul.
We needed to harness the power of this brand and its band of true believers to expand to new parts of the country. A fully integrated campaign would provide just the right set of opportunities to rally America and spread the love.
People want brands to be human, empathetic. Having a brand personality — in this case, nutty positivity and an imaginative spirit — can make a brand and their products stand out on the shelf.
We leaned into Justin’s mission — never stop imagining new possibilities, spreading the goodness, and laughing along the way. We turned it into a series of magazine print, online video, digital audio, OOH, digital, and social messaging, set to launch in August.
Motel 6