People of Barkley: Hunter Rojas
Hunter Rojas SVP, Data + Measurement
I was born in Rochester, MN and I’ve lived all over the Midwest (Michigan, Wisconsin, Illinois, and Kansas).
“Despite my passion for analytics and technology, I still think of myself as somewhat of a ‘starving artist’. I spend most of my downtime growing vegetables in my garden, working on a new culinary recipe, playing guitar, or working on my graphic novel. ”
I got to this point in my career taking the road less traveled. I studied Political Science as an undergrad and was pre-law until the Great Recession changed my plans as the legal profession was disproportionately affected by the economic downturn. So I started taking business classes and worked on political campaigns after I finished my bachelor's when I discovered Bitcoin and cryptocurrency in 2012.
I was fascinated by the economic and political ramifications this technology could have and I became obsessed. I started teaching myself how to code and learning more about technology which helped me develop the technical skills that got me an opportunity as an analyst and the rest is history.
Despite my passion for analytics and technology, I still think of myself as somewhat of a ‘starving artist’. I spend most of my downtime growing vegetables in my garden, working on a new culinary recipe, playing guitar, or working on my graphic novel.
Five-plus questions with Hunter Rojas
What is one thing you can’t live without?
My stereo.
What is one thing about you that most people at work don’t know?
I used to be a chef before I got into analytics. What's an unpopular opinion you feel strongly about?
Chocolate is overrated.
Life without social media or life without music?
Life without social media.
Do you believe in aliens? Or Why Barkley?
Aliens exist.
Why do you serve on the DEI+B Advisory Council?
It was an opportunity to support causes that I’m passionate about within the workplace.
For more on the People of Barkley, check us out on Instagram: @barkleyus.
People of Barkley
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